From Chaos to Creativity: David Cohn's MTV Story

In this episode of the Music Lounge, hosts Andrew Schiffman and Perry Turcotte welcome David Cohn, former EVP and GM of MTV2, Hits, and Jams at MTV. The conversation delves into David's journey at MTV, starting at the age of 23, and his experiences during the early days of the channel. David shares insights into the culture at MTV, the challenges and successes of launching MTV2, and the evolution of the music industry over the decades. The episode is filled with anecdotes about the vibrant and sometimes chaotic environment at MTV, the creation of iconic shows, and the strategic decisions that shaped the network's growth.

Chapters

• 00:00:01 Introduction and New Year Greetings
• 00:00:25 Introducing David Cohn
• 00:01:58 David's Journey to MTV
• 00:03:25 Early Days at MTV
• 00:10:26 MTV's Cultural Impact
• 00:18:29 MTV2 and Strategic Expansion
• 00:27:44 Global Expansion and London Experience
• 00:33:37 MTV2's Development and Challenges
• 00:44:38 Reflections and Future of Music Television